At the Web Summit, Visa announced a revolutionary pilot program that allows companies and platforms to send payouts directly to recipients’ wallets used for holding stable cryptocurrencies. For companies using Visa Direct, payouts can be funded in fiat currency, while recipients can choose to receive funds in stable cryptocurrencies pegged to the USD, such as USDC, thereby transforming the speed and accessibility of global payouts.
This innovation expands the reach of Visa Direct, providing creators, freelancers, and marketplaces with stable value and faster access to funds, even in markets affected by currency instability or limited banking infrastructure.
– “Launching payouts in stable cryptocurrencies means enabling universal access to money in minutes, not days – for everyone, anywhere in the world,” said Chris Newkirk, President of Visa’s Commercial Solutions and Money Transfer division, adding that “whether it’s a creator building a digital brand, a company entering new global markets, or freelancer working across borders, everyone benefits from faster and more flexible money transfers.”
According to new research from Monetized: Visa 2025 Creator Economy Report, faster access to funds was ranked as the primary reason why digital content creators prefer digital payment methods. Fifty-seven percent cited instant access as the leading motivation for choosing digital payment methods for their content creation work.
