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Invera Invests in a Renowned Zagreb Playroom

<p>Slaven Kordić</p>
Slaven Kordić / Image by: foto Ratko Mavar

Invera Equity Partners has invested in Interaktivna Zabava, the parent company of the well-known Zagreb playroom Igrandia & Everfun. This is the latest investment from Invera’s Fund I, as announced on their official profiles, from which investors have also invested in the Museum of Illusions, Kompare.hr, Marles Hiše Maribor, and Entrio. Interaktivna Zabava, according to Invera, has already demonstrated strong traction and scalability, supported by a clear expansion plan.

– Our investment will enable the company to strengthen its organization, expand its leadership capabilities, and accelerate the opening of new locations across the region. Interaktivna Zabava is positioned to become the leading platform for family entertainment centers in Central and Eastern Europe, combining a proven concept with an enhanced operational structure and management to support sustainable, long-term growth – writes Invera.

With this transaction, Invera Fund I is fully invested. The completion of Fund I marks an important milestone for this investment firm, which has announced the launch of Invera Fund II that will continue their investment strategy.

Interaktivna Zabava, owned by Mirko Barać and directed by Alen Magdić, generated €3.15 million in revenue last year and achieved a net profit of €65,673. Barać was a co-owner and director of Qahwe, a well-known domestic craft coffee brand, from 2011 to 2015, and is currently, alongside Interaktivna Zabava, the owner and director of the Berliner store. Magdić, on the other hand, has extensive experience in the playroom segment and was the owner of the former children’s toy store and playroom One2play.

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