The famous phrase ‘I don’t know what to do with my money’ can collectively apply to all citizens of Croatia. Primarily because a vast amount of money lies idle in banks; it is neither deposited to earn any interest nor is it being spent. This refers to sight deposits (a’vista accounts) on which nearly €30 billion is stored. According to the latest data from the Croatian National Bank (HNB), total household deposits amounted to €39.5 billion, which is 65.5% of total deposits in domestic banks totaling €60.4 billion.
The growth of savings at the beginning of this year has somewhat slowed, from 4.8% annually in December last year to 4.4% in January 2025. After a noticeable slowdown in the annual growth of household deposits at the end of 2023 due to increased deposits into transaction accounts a year earlier following the introduction of the euro, the annual growth rate has gradually normalized since the beginning of 2024. Of the total household deposits, overnight deposits accounted for €28.7 billion (3/4 of total deposits), which is an increase of nearly five percent annually. In other words, €29 billion is in sight savings that yield practically negligible interest, but savers can withdraw it at any time.
Once low interest rates, and now…
On the other hand, citizens have term savings in banks worth €10.8 billion, which is three percent more than a year earlier. If anyone thought that ‘gathering dust’ on money is a new trend among Croatian citizens, they would be mistaken. Accumulating money in sight savings has been the dominant form of saving for the past decade, which a few years ago was related to extremely low interest rates on term savings. As analysts from Raiffeisen Bank explain for Lider, in the last 10 years in Croatia, under conditions of significant liquidity surplus in the system, the motivation for banks to raise interest rates on new term deposits has not been pronounced, especially in the household segment.
– Due to reduced motivation for term deposits in banks, clients have increasingly retained funds in sight accounts upon maturity. Since 2015, the share of sight deposits of households in total client deposits has increased by 26 percentage points, reaching a share of 50% by mid-June 2019. The trend of reduced attractiveness of term deposits has continued, with the share of sight deposits of households exceeding 77% by mid-2023, while the share of term deposits has dropped to 23% – say RBA.
In the multi-year period of low market interest rates, the difference between interest yields on term deposits and a’vista deposits has been erased. As RBA adds, before the start of the cycle of increasing key interest rates by the European Central Bank in July 2022, the difference between banks’ interest rates on term deposits did not exceed 0.1% compared to interest rates for a’vista savings.
