Saving is one of the most important financial habits a person can develop, as it provides security and stability in everyday life and enables the achievement of long-term goals. Various methods of saving and investing, from traditional savings accounts in banks, real estate investments, to modern options such as investment funds, cryptocurrencies, and digital investment platforms, offer everyone the opportunity to tailor their investments to their needs and capabilities. According to HGK’s calculations, the average savings per capita in Croatia is 9600 euros, and citizens save an average of 77 euros per month.
In any case, there is plenty of room for improvement regarding financial literacy. Toni Milun, a mathematics professor and financial vlogger, who invests his time in financial education for citizens, commented on the state of savings and investments for Lider.
– The average savings in Croatia is significant, but a small portion of citizens has huge savings of several hundred thousand euros or more, while a large part of citizens has very little, so the average comes out quite large – said Milun.
Most Croats, 65 percent, save to have money for emergencies, followed by those who save to create a financial cushion for themselves and their families, 45 percent, and 21 percent of citizens save for retirement. Only seven percent of citizens save for education, while 28 percent save for the purchase of a house, apartment, or car, and 17 percent of citizens save money for vacations, according to a survey by the IMAS agency from last year.
– I would like all citizens to have savings for emergencies and to start investing for retirement as soon as their income allows. Emergencies happen to all of us sometimes, car breakdowns or more unfortunate cases, so it would be good to have savings so we don’t have to take very expensive non-purpose loans. Regarding retirement savings, it is extremely necessary because pensions are low. With new legal changes, obtaining a housing loan will become a bit more difficult, and we will need to have certain savings, like in some more developed countries such as Norway and Ireland. There, it has long been quite common to already have 15 percent of the money for an apartment when taking out a housing loan. This is now coming to us, so the purchase of an apartment will be quite difficult for some citizens – said Milun.
Croatia is still not financially literate enough
Milun lists the tools for saving and investing that our citizens most often use and emphasizes that they are still not financially literate enough.
– In Croatia, many people still keep term deposits in banks, which is not very profitable today. Two years ago, government bonds and treasury bills started, so people could get a bit more for their money, and almost half a million people in Croatia pay for voluntary pension savings, which is a positive trend. We are not very financially literate, although we have made progress in a large study from 2023 compared to 2019 – he said.
