If you ask linguists, a hobby is a term for activities done for personal satisfaction rather than monetary rewards or income. Engaging in a hobby allows a person to expand knowledge, skills, and experience and establish contacts with other people interested in the same hobby, and for achievements in a hobby, a person can also receive awards from a circle of like-minded individuals or from the broader community, but its foundation is personal satisfaction. However, if you ask economists, a hobby can be a very good business project that can not only generate income but also initiate changes in certain industries.
For as long as anyone can remember, the greatest enthusiasts have pushed the world forward mainly out of love and hobbies. A hobby, therefore, can be a job, but a job that we do with pleasure. And if it also brings profit, the possibilities are endless.
That is precisely why Lider is organizing an online education program ‘Hobby as a Business’ during February, to provide comprehensive support to individuals who utilize the opportunities of a lump-sum craft to advance more successfully in business, which will be held in three modules:
- 1. Module, February 5 – ‘From Idea to Excellent and Long-Term Economically Sustainable Business’, lecturer: Nikola Nikšić from the company Konter
- 2. Module, February 12 – ‘Branding and Attracting Customers: Strategy, Marketing, Web, and Social Media’, lecturer: marketing expert and consultant Marijan Palić
- 3. Module, February 20 – ‘Leadership and Effective Management: Goals, Communication, and Decision-Making’, lecturer: Melita Pavlek, business skills trainer and owner of the brand 7th sense coaching
Who is the education intended for?
The program is also designed to empower those considering additional income, as it provides the necessary tools and motivation to achieve goals. We particularly address individuals who, due to a flexible lifestyle, have more free time during the workday and encourage them to use it to acquire new knowledge and skills.
