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In the new episode of Lider’s podcast, journalist and host Marta Premužak talks with Damir Lovrić, co-owner of the marketing agency Playbox, which is also behind the organization of the music festival Let the Music Be Free.
How did the idea for the music festival come about and what was it like to organize it in the USA? What are the biggest differences in doing business in America compared to Croatia? What does the business side and organization of the festival look like, how to find guests, and what ‘cogs’ need to turn for everything to function when the program starts – find out in the new episode of Lider’s podcast!
The entire podcast episode is available on our website and YouTube channel. You can watch short clips from each episode on our TikTok, Instagram, YouTube, Facebook, or LinkedIn.
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