Home / Business and Politics / Marko Pejković (Project 3 Mobility): Launching a commercial robotaxi service for users in 2025

Marko Pejković (Project 3 Mobility): Launching a commercial robotaxi service for users in 2025

ilustracija
ilustracija

Mate Rimac is undoubtedly the biggest star of Croatian economic development, especially considering the announcements and expectations of business successes he intends to realize. However, waiting for these ventures has begun to create a certain tension in the public over time. Skeptics express doubts regarding his project of innovating so-called robotaxis – autonomous vehicles that are supposed to start transporting passengers in Zagreb by the end of 2025, writes Deutsche Welle as reported by Jutarnji. A few days ago, the European Commission approved the payment of a public subsidy to Croatia in the amount of 179.5 million euros for this project, to Rimac’s company.

In addition to doubts about the timely implementation of the robotaxi project, some media have questioned the broader business of the same entrepreneur, for example, regarding the production of Nevera, a super-fast electric vehicle, and an exclusive product of Rimac Automobili. On top of that, news emerged that Mate Rimac is entering the real estate business in Dubai, together with the Bugatti brand, of which he is a partner and co-owner within the Bugatti Rimac company.

– People here can really enjoy their success and wealth, that’s what I like about Dubai – he said on that occasion, explaining that in some cities in Europe ‘they throw tomatoes at luxury cars’.

Such benevolence towards the luxurious life of the elite, combined with the approval of the aforementioned generous public subsidy, has certainly attracted additional attention to Rimac’s activities. We therefore asked him about ongoing business, first regarding the Zagreb robotaxis, then about indicative diversification of business. Finally, we also addressed media criticism with accents on certain unknowns in his business. Mate Rimac decided to respond to the end of that series of questions, while leaving the topic of the developmental dynamics of the robotaxi project to the director of the separate company responsible for it.

First, we heard an explanation of the relationship with Bugatti, divided into several separate business branches that, however,’have nothing to do with the business of Project 3 Mobility’, the company developing the robotaxi project. ‘Such collaborations between Bugatti and other companies have lasted for decades and have never been disputed – until the Croatian media and public get involved,’ he added, reflecting in a similar tone on his other companies. ‘But in Croatian media, there is a tendency to lump the businesses of different companies and individuals together and to freely interpret information and distort facts,’ Rimac believes.

We were then faced with several examples of business transparency, which is a picture of his company that Rimac clearly cares about. However, it should be noted that just one day after our correspondence, the media discussion about an incomplete annual financial report of Rimac Automobili was somewhat calmed. Namely, the authorized state agency Fina announced that due to an error by its officials, a belief was created about Rimac’s concealment of data that had allegedly been submitted. ‘Of course, there are also those who,’ he continued,’expect us to show signed contracts, payments to our accounts, and blood cells of our customers.’

A unique project in the world

However, Deutsche Welle was most interested in the robotaxi project. For example, according to the previously published dynamics of the project, the so-called Mobility Center, or the terminal for the aforementioned driverless taxis, should have already been built – they would actually be managed by artificial intelligence. It would also be good to know if anything is still delayed or if all deadlines will indeed be met as planned. Marko Pejković, the leading manager of Project 3 Mobility, told us that the aforementioned approval of financial resources from the EC is considered the beginning of the main project activities.

He notes that the project consists of three fundamental components that are being developed in parallel: an autonomous electric vehicle, specialized infrastructure, and a platform for managing the entire service.

– The project is progressing in all three key components and in all elements agreed upon through the National Recovery and Resilience Plan. The most important and final segment of the entire project, as stated in the deadlines you refer to, is the launch of the commercial service for users in 2025 – Pejković said, adding that this is an endeavor that does not exist as such anywhere in the world.

New terminal location

Because here, the entire corresponding ‘ecosystem’ is being developed from scratch, with all necessary components and phases. ‘Therefore, there is a possibility of shifting some of the numerous steps in the realization of the project,’ we learn,’with the focus on maintaining the ultimate deadline for the start of service provision to users remaining unchanged. Regarding the Mobility Center as one of the elements of the project, its construction was initially planned near the Adriatic Bridge, but after a detailed analysis, we realized that it is not the most suitable location. This is the main reason why we did not apply for the public tender of the City of Zagreb for that location.’

The head of Project 3 Mobility emphasizes that they value cooperation with the City of Zagreb and expect an equally quality relationship in the continuation of the project. ‘Additionally, as part of the project, the construction of a factory for large-scale production of autonomous electric vehicles will soon begin. This places Croatia on the map of developing key technologies of the future that will bring numerous benefits and represent a significant advancement for Croatia towards green and digital technologies,’ Pejković stated for DW.

Ultimately impressive, only the achievement of goals remains, which would prove to the last skeptic that it is not just a matter of – science fiction.

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