The turbulent environment in which we live, the ubiquitous digitalization, and the need for rapid response have influenced all spheres of business, including the business education market. All leaders in the business education market are well aware that they must be flexible, continuously listen to and monitor the needs of the market and their clients, and accordingly enhance their offerings with new current programs as well as new top-notch lecturers who will enable participants to acquire the most modern knowledge and develop the necessary competencies for various business areas. Mirakul Educational Center, although one of the pioneers in the business education market, continues to maintain its leadership position precisely through the continuous enrichment of its offerings.
By following the latest global and technological trends in business education, Mirakul Educational Center has developed numerous completely new educational programs that will be presented for the first time in the fall of 2020.
The current global situation has significantly changed the work environment. The changes that are occurring greatly affect the quality of work, and adequate management of human resources has become more important than ever. Organizations are trying to differentiate themselves from the competition precisely through their employees, their knowledge, skills, and ideas, and retaining motivated and engaged employees and talents that create innovative advantages has become a priority for organizations. Mirakul has 14 generations of satisfied participants from the HR Academy, and the existing educational offerings in the field of human resource management have been enriched with two new attractive programs HR Excellence Training and HR Training for Performance Excellence – ONLINE. HR Excellence Training is designed through 4 regular modules during which participants will adopt modern methods and techniques for creating an effective onboarding process and forming an organization that will represent an incubator for positive employee experience. Leading Croatian HR professionals will share their rich knowledge and experience with participants through practical and dynamic training. For those who prefer education from the comfort of their home, Mirakul has offered the program HR Training for Performance Excellence – ONLINE which is intended for anyone interested in shorter training sessions about trends and changes that the HR sector has experienced, related to recruitment on social media, (non)psychometric approaches to candidate assessment, selection interviews, ‘real-time’ feedback, and neuroscience in HR.
For the first time, Mirakul has also offered education in the field of public relations. The new attractive program Specialist in Corporate Communications and Public Relations has gathered leading Croatian PR experts who will open the doors to the PR profession of persuasion, protection, improvement, or building reputation through media, social media, or self-produced communication. Upon completion of the program, participants will know how to analyze the company’s resources, ‘find’ positive messages, and know how to turn them into positive stories to be placed in the media. They will also learn how to turn bad news into the best possible responses and mitigate damage.
