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Lider’s Export Conference: For Companies Looking to Improve Export Results or Just Step into Foreign Markets

Ekonomalije o izvozu
Ekonomalije o izvozu / Image by: foto

On July 7th, the seventh Lider’s Export Conference will be held at the Forum hall of the Green Gold Congress Center in Zagreb, as one of the most important activities of the Lider Exporters Club, established to promote the importance of exports and exporters in the overall economy of Croatia and to encourage exports as a prerequisite for economic growth and GDP increase.

The goal of the conference is to highlight good examples, but also the challenges that exporters face daily, connect exporting companies with novice exporting companies, and encourage cooperation in foreign markets.

The conference will be opened by the editor-in-chief of Lider, Miodrag Šajatović, who will speak about the importance of highlighting exports and exporters, while Velibor Mačkić, envoy of President Zoran Milanović, will give a lecture on the topic of exports as a driver of economic growth and recovery.

Among numerous lectures and panels, a round table should be highlighted, featuring representatives of our eminent exporters Marko Došen, CEO of AD Plastika, Mislav Vučić, CEO of Jadranski Galenski Laboratorij (JGL), Đuro Horvat, founder, owner, and director of Tehnix, and Jure Širić, director of Modepack. During the discussion, participants will attempt to answer questions about whether the corona crisis was just a two-month pause in export operations, after which everything continues as before, or if things have changed; how strong the partnerships with customers and suppliers are, and how export plans for this year and the next period will change, while also touching on many other issues.

The CEO of HBOR, Tamara Perko, will speak about measures to assist exporters, while Marin Pucar, CEO of Podravka, in a conversation with Manuel Tašler, deputy editor-in-chief of Lider, will discuss the impact of the corona crisis on the trade of goods and services in certain markets and the adjustments that Podravka has made to ensure business continuity. 

The conference will bring many interesting topics and guests, with two more round tables scheduled for the afternoon session. The first will focus on how companies navigated the period in which they had to operate under restrictive measures and what actions they took. The discussion will include leading figures from the Spider Group, Radin Print, and Kotka – Denis Nemčević, Sanja Pušec, and Kruno Cerovečki, as well as Toni Tenjer from Odašiljači i veze.

Another round table will gather eminent names of Croatian exporters, as Tihomir Premužak, CEO and General Director of Vetropack Straža, Boris Popović, co-founder, director, and co-owner of Alarm Automatika, Matt Darko Sertić, head of Applied Ceramics, and Hrvoje Glavaš, director of strategic business and public affairs at INA will speak. The title of the round table is ‘Lessons for the Future – Export or Self-Sufficiency’, and Lider’s guests will discuss what they learned and became aware of during the corona crisis, whether they will change anything in their business operations, and whether they will focus more on exports or engage more with the domestic market.

Representatives of members of the Lider Exporters Club will participate in Lider’s conference – AD Plastika, Alarm Automatika, Applied Ceramics, Badel, DHL International, DIV Group, Ericsson Nikola Tesla, HBOR, Croatian Air Navigation, INA, JGL, Kotka, Modepack, Odašiljači i veze, Podravka, Radin Print, Spider Group, Šestan-Busch, Tehnix, and Vetropack Straža, making the conference an opportunity for knowledge and experience exchange and attempts to solve the problems that exporters face daily.

Various other guests, exporters, and representatives of authorities and financial institutions will also attend the conference. The common goal of the gathering is to encourage the development of entrepreneurship, production, innovative business models, and above all, exports. Therefore, the 7th Lider’s Export Conference is intended for all companies looking to improve their export results or just step into foreign markets.

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