Gillette donates 160,000 kuna to the Zagreb Red Cross

Gillette, a brand belonging to Procter&Gamble, continues to implement support measures for those in greatest need during the COVID-19 pandemic. Gillette has donated 160,000 kuna to the Zagreb Red Cross for the procurement and equipping of a mobile center that will enable the provision of first aid in this and possible future emergency situations. The donation to the Red Cross is one in a series of donations that Procter&Gamble is making in Croatia and around the world in the spirit of the key idea of setting examples that encourage good deeds. During the coronavirus pandemic, this means helping those in need, as well as those who provide assistance every day.

„Helping is part of P&G’s philosophy and systemic approach. In everyday rituals, as well as in moments of surprise or uncertainty, P&G wants to support the communities of which we are a part, whenever they need it. COVID-19 has not changed our thinking or goals – we are doing what we always do during humanitarian crises – we want to help the people most affected and the institutions and individuals delivering this assistance. With this donation, we thank the Red Cross staff for their selfless response and help to everyone in need“, said Lana Zanne Latos, General Manager of Procter&Gamble for Croatia and Slovenia.

Gillette, whose products are found in bathrooms around the world, alongside other company efforts, also helps healthcare workers worldwide through product donations and financial support.

In addition to humanitarian organizations around the world, Procter&Gamble and Gillette also recognize and support individuals who selflessly help those in need. One of them is young Croatian volleyball representative Fran Peterlin, who during the coronavirus pandemic helped the elderly and poorer families by delivering packages of food and hygiene products throughout Zagreb. Alongside Fran, other members of his family, brothers and sisters who are also young athletes, participated in delivering assistance. For years, Gillette has supported athletes in consistently achieving their goals, improving themselves, and turning them into life achievements.

„In my family, helping and volunteering are an integral part of our lives, just like engaging in sports. That is why I am grateful that Gillette recognized me as an example for young people who are in a position to help individuals and families in need. At a time when we were all afraid for the lives of our loved ones, our grandparents, friends, neighbors, everyone in any of the at-risk groups, together with my brothers and sister, I decided to volunteer and deliver packages with essential supplies to numerous families. In those moments, I realized how important organized assistance is and the network of individuals who will respond and help, putting their obligations aside. On my behalf, I thank everyone who has helped and who will continue to help those in need“, said Fran Peterlin.   

Gillette believes that every person is the sum of experiences gathered throughout life and wants to promote examples like Fran Peterlin – heroes of everyday life who not only support others by their example but also effectively combine work with passion, always giving 100% of themselves.

Gillette is a brand whose fundamental desire is to provide men with support in their basic needs – cleanliness, hygiene, and health during everyday rituals. Shaving, which is the pinnacle of the morning routine, is often associated with mental and physical well-being as it helps men look and feel good every day.