About 90 years ago, attracting voters before elections was simpler than today. And voters were wiser than today. Before World War II, party agitators went to Slavonian villages and offered tied trade. Votes were, among other things, bought for skirts or scarves. Today, undecided voters must settle for intangible things. Political parties’ economic programs are full of promises that, in most cases, are clearly unachievable. And if something is formally achieved by chance, there is a high probability that the specific voter will indirectly pay much more than they will benefit.
Empty Numbers
After the SDP released its election program, HDZ’s response was eagerly awaited. This is especially true as it is currently possible to conclude that HDZ, in coalition with Škoro’s party, may be in a position to form a government after the elections on July 5. With the note that due to earlier deadlines for the completion of this Leader, it was not possible to review all hundred pages of HDZ’s election work, it can still be concluded that it is a disappointment. The progress compared to previous elections is that the election spin doctors realized that the ‘situation is intensifying’ and that the masses need to be offered, if not skirts and scarves, then at least some attractive, seemingly achievable numbers.
Thus, HDZ president Andrej Plenković came out with a bundle of promises regarding an average salary of 7,600 kuna, a reduction of some taxes by minor percentages, five billion for the modernization of education, ten billion in incentives for the creation of 100,000 jobs, a 30 percent increase in agricultural production, 30 billion kuna for regional development, and 350 million kuna for creative industries. And as the icing on the cake, a reduction in the number of ministries was announced (after SDP announced it as well).
Election programs in Croatia are very important for the fate of the country, especially the economy. On one hand, it is usually a pile of hastily gathered messages for certain voter groups.
In the case of HDZ’s program, it is evident that ministers were tasked with coming up with a few promises from their ministries’ areas, and then it turned into 100 pages, so a shorter version was selected for each. The damage would not be too great if serious parties like HDZ and SDP had well-founded real economic programs in the background over the past few years. But they do not. And they will not have them. Thus, in peacetime, they try to achieve what was announced in ‘wartime’ election time, in panic, to maximize the number of votes.
