Croatian Gaming Company Conquers New Markets – Nanobit’s Game a Hit in Arab Countries

Nanobit, a global gaming studio from Zagreb, publisher of lifestyle, casual, and narrative games, is becoming increasingly popular in the Arab world. Their game Hollywood Story has recorded excellent results just three months after its launch. So far, it has been downloaded by more than one and a half million players from as many as 17 countries in the Arab world, and in many of them, it ranks among the top 3 in the Apple and Google Play store charts.

Nanobit decided to enter the Arab mobile gaming market in partnership with the leading game publisher in the MENA region, Tamatem from Jordan. This region includes Saudi Arabia, Qatar, Kuwait, Bahrain, Oman, Yemen, Iraq, Jordan, Lebanon, Palestine, Syria, Egypt, Sudan, Libya, Tunisia, Algeria, and Morocco.

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Queen Rania

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Hollywood Story has been linguistically and culturally adapted for the Arab world due to market specifics, so the game is known in that area as Fashion Queen. It is an entertaining game through which the player builds their character who becomes a Hollywood star. The fact that Nanbit’s game has become an ultimate hit in Arab countries is confirmed by the visit of Queen Rania of Jordan to Tamatem’s headquarters, where she experienced the game’s possibilities firsthand and was thrilled.

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Filip Cindrić

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—- We are pleased with these results. The Arab market, although specific in many ways, has great potential, so encouraged by the success of this project, we are already working on new projects with our partner Tamatem. This success is primarily the result of the joint efforts of all colleagues at Nanobit – emphasized Filip Cindrić, Head of Business Development at Nanobit.

Success in the Arab world markets is a new confirmation of Nanobit’s success, a company that the prestigious Financial Times has included in the list of the fastest-growing tech companies in Europe. Their games have been downloaded over 130 million times in total, and on a monthly basis, more than 10 million active players from all continents play them. At Nanobit, together with Tamatem, they plan to continue developing the existing game and make it even more attractive to local players by adding new features.