Without digital literacy, today’s business becomes unimaginable and unsustainable. Dynamic changes in the digital world require continuous adoption of new digital knowledge and its application. Zagrebačka banka has therefore decided to encourage its clients to educate themselves, follow technological trends, and then apply what they have learned in their daily business.
Zaba has published a digital guide for entrepreneurs. It is a practical and interactive guide that contains everything a digital beginner or advanced user needs.
“Beginners can learn everything from setting up profiles on social media, creating websites, and advertising on Google to using Zaba’s online services such as e-zaba, m-zaba, and e-business office. For entrepreneurs who have already mastered the initial steps, the guide can help them gain or improve their knowledge of digital strategy, digital identity, the importance of content, e-commerce, or digital advertising,” explains Zagorka Mintas, Director of Strategy and Business Development for Entrepreneurs.
