Preparations have begun for the jubilee tenth edition of the Weekend Media Festival. The largest communication festival in Southeast Europe will be held this year from September 21 to 24 at the old Tobacco Factory in Rovinj, under the general sponsorship of the Adris Group.
The Weekend has so far hosted nearly 45,000 participants: 1,000 speakers, 35,000 media, marketing, and PR professionals, 3,500 students, and 5,000 accredited journalists from across the region.
It has also announced some of the top trends such as mobile advertising, native advertising, digitalization, programmatic, and blockchain.
“The tenth anniversary means we have done a good job, but it is also a great challenge for us. For the tenth, jubilee edition, we expect a significant milestone and, with high standards, we are preparing something special that all visitors will be able to see in terms of appearance and content,” said Tomo Ricov, director of the Weekend Media Festival.
The Weekend Media Festival has positioned itself as a central place where the latest communication trends, technological innovations, revolutionary technologies are presented, and key buzzwords are created alongside renowned experts and speakers from the business world.
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“Over the past ten years, we have changed every year, and the Weekend has only gotten better. It started as a media-marketing festival, and now it is a festival of business, technology, and creativity that includes media and marketing. For the tenth anniversary, we are preparing a better and more significant program with even greater advancements, and I am sure everyone will be thrilled,” promises Nikola Vrdoljak, program director of the Weekend.
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The Weekend Media Festival has become synonymous over the last ten years with a relaxed place where numerous communication and marketing professionals gather, as well as anyone looking to renew business acquaintances and gain new ones, hear about relevant trends in business, and also have a great time.
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“From day one until today, there has been consistency in this project, which is to persist in the concept of creative leisure. It is a project that delights everyone, from participants, direct panelists, to the audience and people who drop by from Rovinj itself. I believe this is a recognizable address and the finale of the great events we have throughout the year. We also emphasize the fact that the communication industry is also coming into its own – to learn, exchange business experiences, negotiate deals, while enjoying leisure, especially in the nighttime and more creative part of this festival,” highlighted Predrag Grubić, director of corporate communications at the Adris Group.
The Weekend is not reserved only for lectures and discussions but is also a place for the most famous parties and networking, which will be elevated to a new level this year.
The relaxed atmosphere of the festival will be enhanced by a carefully crafted music program, which has always been one of its strongest assets, and this year will be no different. It will celebrate the tenth anniversary of the Weekend, and there will be no shortage of surprises.
