Iva Balent, the Executive Director of Corporate Marketing Agrokor Group, received the award for regional contribution to creative advertising at the Grand Slam evening held in Belgrade. This is the first time that a woman has won this award. SuperStar Culture, a company that has been organizing the Night of Advertisers for 20 years, the Institute for the History of Advertising, and Media Marketing awarded the highest regional recognitions for contributions to the development of the advertising industry for this year.
The award was presented to Iva Balent on behalf of Media Marketing by Ekrem Dupanović. It was highlighted that Balent received the award for her exceptional professional and personal qualities, the energy she brings to the industry, the message of love and friendship found on Jane bottles, as well as her professionalism and openness to collaboration.
– If you do not work with your heart and passion, you cannot love it or succeed in it. This award is not just mine, but belongs to the entire team of people beside me, said Iva Balent upon receiving the award.
