Slovenes Offer Electricity Prices 30 Percent Cheaper

Representatives of the Slovenian company GEN-I announced at today’s press conference that they will offer Croatian households and small entrepreneurs electricity prices up to 30 percent lower than those of HEP.

The transition of households and entrepreneurs to GEN-I’s services is possible as of today, and those who decide to purchase electricity from this company can expect a reduction in all tariff items of at least ten percent compared to HEP’s, said the company’s CEO Robert Golob.

Those who choose GEN-I by the end of July will have the opportunity to reduce their electricity bills by up to 30 percent by the end of the year, Golob stated.

He added that GEN-I guarantees the contracted prices at least until the end of 2015, during which there is a possibility of further reductions.

The head of GEN-I believes it is a misconception that electricity in Croatia is cheap.

“It only seems that way, but there is enough room for reduction,” Golob said, noting that electricity prices in Croatia significantly increased last year, while prices on European exchanges are falling, thus opening an opportunity for market entry and profit.

Golob claims that a household with a current monthly electricity bill of 320 kuna, if it accepts GEN-I’s offer by the end of the year, will save 245 kuna, and if it uses electricity for heating, 654 kuna.

Savings for small entrepreneurs, according to him, reach seven and a half thousand kuna.

GEN-I plans to sign contracts with 20,000 consumers by the end of 2013, and with 50,000 by the end of 2014. In three years, GEN-I aims to capture a 17 percent share of the total Croatian electricity market, Golob said.

He emphasizes that there are no fees or penalties for changing suppliers, and there is no physical intervention in the network or contractual limitations.

The Slovenian company GEN-I is the largest supplier of electricity and natural gas in Slovenia and one of the leading electricity traders in Central and Southeastern Europe.

It supplies electricity and natural gas to customers in Austria, Croatia, Italy, Slovenia, Serbia, and Macedonia, with a total sales volume of 4.5 billion kilowatt-hours of energy annually.

It has been operating in the Croatian market since 2005, supplying more than 5,000 measuring points. It supplies companies such as Konzum, Tisak, Mercator-H, Zdenka, Hespo, etc. Its clients also include municipal administration bodies in Zagreb, Samobor, Velika Gorica, Jastrebarsko, Novska, Rijeka, Vinkovci, as well as institutions such as faculties and student centers.