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Tomas Vucurevic Joins the Management Team of Digitel Pristop Group

Tomas Vucurevic, one of Europe’s leading experts in marketing communication and brand management, is appointed as a new member of the Management Board responsible for the Group’s operational business, according to today’s company announcement.

Digitel Pristop Group, the most successful integrated marketing communications group in our region, will soon further strengthen its management team. Specifically, starting in February next year, Tomas Vucurevic will join the Management Board of DPG, where he will be responsible for the Group’s operational business. Vucurevic will manage the operations and business of DPG with the aim of strengthening positions in existing markets and securing key positions in new markets in the region. The new member of the DPG Management Board will focus on ensuring the continued successful integration of all companies into a unified DPG system while simultaneously enhancing operational efficiency at all levels within the Group and directing further development of integrated marketing solutions designed to deliver desired results and added value to DPG’s clients.

Tomas Vucurevic was born in 1966 and is one of the leading experts in marketing communication, marketing strategies, and brand management in Europe. He has built a successful long-term career working for renowned multinational companies such as Motorola, Swatch, and Gore-Tex®, where he led numerous international teams in brand management roles across markets in Europe, the USA, Asia, and Japan. He is a lecturer and external collaborator at the ZFU business school in Switzerland and the author of several papers on brand management, particularly ingredient branding.

‘Strengthening the DPG management team is a planned step that aligns with the overall development plan of the Group. We are extremely pleased that Tomas will join our team given the benefits his arrival brings for the further development of our Group. In addition to being one of the key experts in marketing communications in Europe, Tomas also has extensive international corporate work experience and an excellent understanding of various markets. His expertise, experience, and knowledge will undoubtedly contribute to even better and more efficient servicing of our clients and, ultimately, to strengthening our position in this part of Europe,’ said Aljoša Roksandić, CEO of DPG and Chairman of the Management Board of Digitel Communications.