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Renowned American Monitor Transitions Exclusively to the Internet

After a hundred years of continuous publication, the esteemed daily newspaper The Christian Science Monitor, a seven-time Pulitzer Prize winner, has announced that it will almost entirely transition to the internet, reports the portal jutarnji.hr.

Specifically, the newspaper, which currently publishes from Monday to Friday, will exist exclusively in online form during the week starting in April next year, and will only publish a printed magazine on Sundays. Publishers claim that this way they will be able to maintain their eight foreign bureaus while simultaneously reducing costs. „We have the privilege – the opportunity – to take a step that all newspapers will have to take in the next five years“, stated editor John Yemma. The Monitor has so far been somewhat of an exception in journalism. It was funded by the church and distributed by mail. Thanks to its good reputation, it was very influential in the publishing world; however, its circulation has fallen from 220,000 in the 1970s to just 52,000.

The publishing industry will certainly be closely monitoring this Monitor experiment. „Everyone is talking about new models“, Yemma said. „This is a new model“. However, Lou Ureneck, chair of the journalism department at Boston University, explained that it is difficult to replicate this model for other newspapers because the Monitor was non-profit, while other newspapers are not. However, he confirmed that newspaper organizations will have to become smaller. Analysts also warn that publishers still cannot give up print editions as they account for 92 percent of total revenue. Although savings could be made on paper, printing, and transportation, these savings are currently not enough to cover the loss of that revenue.

The editor of the Monitor confirmed that the printed edition of the newspaper generates money, with the larger portion coming from subscriptions and a smaller portion from advertisements. The publisher earns about 9 million dollars from subscriptions. Less than 1 million comes from advertisements, while the web generates about 1.3 million. According to the new plan, the number of employees will decrease somewhat, but not drastically. Journalists will publish their articles online and update them several times a day. Longer articles will be published in the Sunday printed edition, which will also carry a larger portion of advertising.

The web edition currently has about 3 million visits per month, and the plan is for that number to grow to 20 – 30 million in the next five years. Even if the site is filled with short, cheap ads, Yemma believes that the model could be sustainable. He does not expect a large profit from the Sunday magazine; however, he believes it will satisfy the needs of people who are attached to print. „Long-time readers love newspapers with coffee. I do too. Nothing compares to that. However, sooner or later, everyone will have to make that transition, and everyone acknowledges that“, Yemma said.  www.jutarnji.hr