The Croatian real estate market has been offered a new service by Oglas.hr – real estate video ads. Such a service is very rare in the world, while it represents a complete novelty in the domestic market.
Oglas.hr is a specialized company for direct real estate advertising via the internet, and it has around 20,000 properties on its portal. For potential clients, the video ad represents added value because they gain a perception of the rooms from the video, which is not possible from photographs, regardless of their number. Video ads typically last from 30 seconds to 4 minutes. – In order to continue providing the best and highest quality service, and to establish itself in the market as a company that will set standards for the competition, Oglas.hr is constantly working on the development and introduction of new services, and the video ad represents just such a service. It is truly an innovative and creative solution in the Croatian real estate market.
We decided on this step because properties that have a video recording are more noticeable than most other ads that only have a textual description and photographs – said Marko Delač, director of Oglas.hr. The video ad service is free for all real estate agencies from the partner program, and the Oglas.hr database consists of properties from the 300 largest and highest quality agencies in Croatia. The company Oglas d.o.o. was founded at the end of 2005, and it begins its rise this year. Today, it has a database of 20,000 properties, possesses 60,000 photographs of advertised properties, and the clarity of the portal and the top-notch search system attract an increasing number of registered visitors month by month – 140,000 in August. During the month, ads are viewed more than 2.5 million times, they say at Oglas.hr. (M. B.)
